The Social Media Confidence Kit:
Our Digital Visibility Boosting Package for Parish and Town Councils
Build an effective social media presence that gives the council confidence to digitally communicate and engage with the community.
8 out 10 residents use social media. How confident is your council at digital communication?
Social media and digital platforms offer councils powerful ways to connect with their communities, but they also come with risk.
One misjudged post or negative interaction can quickly lead to reputational damage. That’s why confidence, clarity and control are essential when communicating online.
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The Digital Confidence Kit gives your council the tools, skills and frameworks to navigate digital comms with ease and professionalism. From policy creation to staff and councillor training, we’ll help you modernise your approach and avoid common pitfalls.
You’ll walk away with everything you need to build a strong, secure and trusted digital presence that supports your council’s community engagement and communication goals.
What councils need to know
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Why this matters:
Social media can either be a powerful tool or a dangerous liability. Councils need confidence, clarity and control when communicating online.
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What this package delivers:
A comprehensive digital communications audit, tailored training, and clear policies to help staff and councillors use social media and AI tools effectively and responsibly.
Why it’s worth it:
Because confident digital comms lead to better reach, reduced risk, and more professional community relationships, saving time and avoiding stress.
What's included in this service?
Social Media Confidence Kit Essentials service
(ideal for smaller councils):
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Basic review of existing social media and report
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Social media toolkit designed with the needs of smaller councils in mind, including a 6 month social media content calendar
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Advice, support and practical tools to pre-emptively tackle negative social media engagement
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Social media templates provided
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A combined Zoom-based social media training session for council officers and councillors
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Council social media policy templates
- 12 months of social media and digital engagement follow-up best practice advice delivered through our Council Hive service
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Social Media Confidence Kit Premium Service
(ideal for larger councils):
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Comprehensive audit and review of existing council social media and provision of bespoke report and Action Plan
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Social media toolkit designed with the needs of smaller councils in mind, including a 6 month social media content calendar
-
Advice, support and practical tools to pre-emptively tackle negative social media engagement
-
Social media templates provided
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Two Zoom-based social media training sessions, one designed for council officers and one designed for councillors
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Bespoke council social media policies written for your council, including a refresh of existing policies
- 12 months of social media and digital engagement follow-up best practice advice delivered through our Council Hive service​
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